Branding, Website Design, Graphic Design, Photography
Lerner Theatre 100 Year Branding
A century is worth celebrating properly. As The Lerner Theatre approached its 100 year milestone, they turned to Eyedart to create a cohesive brand identity for the occasion. One that could honor the theater's storied past while energizing a yearlong series of events and initiatives celebrating the milestone.
Years of collaboration had given us an intimate understanding of the venue, and the answer revealed itself in the most fitting place possible: the building itself.
The logo concept emerged from the building itself. A dancing figure, present in the theatre's original stained glass and repeated throughout its decorative elements, gave us an authentic visual anchor for the centennial mark. The result is an identity rooted in 100 years of the building's own iconography
In addition to branding design, Eyedart provides event photography assets for use online and in print.
